Shelley Chief Experience Officer

As Chief Experience Officer, Shelley Parnell manages Dogtopia’s external agencies and sets the strategic direction of the Company’s marketing, communications, technology, Dogtopia Foundation and overall pet parent experience. Shelley began her career with 10 years in the agency world, servicing a broad range of clients including Starbucks, Quiznos, Safeway, Mercedes-Benz, Sheraton and America West Airlines. She has since owned her own PR & marketing consulting company, served as vice president of marketing at the Greater Phoenix Economic Council (GPEC) and managed marketing and investor relations in the biotechnology space. She lives in Phoenix with her husband Andy, two kids and Millie the Golden Retriever.

Dogtopia Team

Lorraine Rhoads with lab

Lorraine Rhoads

Director of Health & Safety

Jim McBrayer with Dog

Jim McBrayer

Director of Technology

Foundation Logo

The Dogtopia Foundation enables dogs to positively change the world. To accomplish this, we currently are funding programs focused around three worthy causes: Service Dogs for Veterans, Therapy Dogs for Students, and Employment Initiatives for Adults with Autism.