The pet care market is growing at an exponential rate, with forecasts predicting that it will reach $358.62 billion by 2027. While there is immense growth in this industry, largely thanks to the various components that make up the market, such as pet food, supplies, and pet services like daycare, boarding and grooming, it is also important to remember how the pandemic has caused many unforeseen challenges for businesses in the US, especially those with brick-and-mortar locations. For instance, in 2020, the US faced extremely high levels of unemployment, and many businesses were forced to permanently close as a result of the changing atmosphere.
As we move out of the pandemic restrictions, business owners have begun to pick up the pieces and unemployment rates have significantly dropped since 2020. However, the labor market has been, and in large part continues to be, impacted by the pandemic. Not only have employees been forced to acclimate to new working environments, such as through altered services and changes to how customers engage with businesses, but several labor market issues have bubbled to the surface.
For example, six million Americans reported at the beginning of this year that they were unable to work or worked fewer hours because their employer lost business or closed as a result of the pandemic, or faced cutbacks in business operations. The instability in profit and work the pandemic has caused for many is extremely apparent across industries, but especially for employees who work in physical locations that offer services and require consistent revenue. At Dogtopia, we acknowledge these issues exist, which is why we have tackled them head-on through our pricing structure.
Dogtopia’s Pricing Model
Dogtopia’s easy-to-understand pricing structure is built around consistent weekly income for our business owners. With our tiered pricing structure, pet parents can enjoy a variety of VIP perks, cost savings, and the convenience of auto-billing. These extra features are of great appeal to our pet parents, but also offer more stability to our employees as it can help better organize daycare days. As we pointed out earlier, employees who have their hours cut back because employers lost business or closed from the pandemic is a major issue in the labor market right now, and we at Dogtopia have been able to tackle this thanks to our ability to quickly adapt to changing customer needs.
Through this pricing structure, we can reduce labor market issues through consistency. Productivity levels can grow, and employees can have a clearer idea of their responsibilities on a long-term basis. If you are interested in learning more about our pricing model, please fill out this form.
Franchise with Dogtopia
If you are interested in learning more about becoming a Dogtopia franchise owner, be sure to check out our FAQ page for more information.