Dogtopia is always looking for passionate franchisees to join our growing family, and to help make the process as seamless as possible, we’re here to help guide you every step of the way. This post will begin to cover how we set up our valued franchisees for success, but we encourage you to check out our next steps page for further details, and get in touch with our team to discuss opportunities.

When looking at our franchise opportunity, you should first learn about our unique value proposition. When our first daycare center opened in Virginia in 2002, dog daycares weren’t as popular of a concept as they are now. Nonetheless, our passion for providing pups with quality services never wavered, and now as we are on pace to open 400 centers by the end of 2024, that passion remains just as strong.

At Dogtopia, our commitment to care is at the heart of everything we do, and this extends to each of our locations across North America. Our franchisees provide their communities with high-quality pet services that they can take pride in, all the while building relationships with pet parents and team members alike.

Training and Ongoing Support

As the nation’s leading pet franchise, we provide several avenues for franchisees to generate growth and revenue, including daycare, boarding, spa services, training, grooming, retail, and more; the possibilities are truly endless. However, operating a business with a large demand in your community is not always an easy feat. That’s why we are here to help. Dogtopia offers support to our franchisees by providing:

  • A sophisticated brand with turnkey solutions for ramping your business
  • Guidance from an experienced support team
  • Access to our Village of Knowledge, including a wide network of franchisees
  • Leading subject matter experts
  • Dedicated primary point-of-contact
  • An extensive training program
  • Ongoing operations and touch points to help guide franchisees on a weekly, monthly and annual basis
  • Strong technology platforms
  • Extensive systems, tools and resources for franchisees to support their business

Digital Support

Our franchise ownership assistance extends beyond the initial steps, which is evident with our digital support. New technology is something we continually incorporate as a way to offer innovative services to our customers, and this extends to our franchisees. Some of the ways we do this are through our mobile app and location-specific websites.

Every franchisee has access to their own Dogtopia website that is specific to their location. The local site provides important location-specific information and it helps increase the opportunity to rank in local searches. We also offer a refined local search optimization program, which can assist in out-ranking local competitors on Google.

Social media is also a big part of Dogtopia, as we love engaging with pet parents across North America. When a new franchisee location opens, our Support Office launches a local Facebook page for that specific location. We will also populate your page with high-quality creative, posts, offers and incentives generated by our national team which helps to ensure each page remains active.

We also offer an integrated advertising program to help franchisees run localized Facebook, Instagram and Google advertising – no digital advertising experience required!

Ready to Get Started?

Join Dogtopia and the booming $100 billion pet industry today with your very own franchise location(s). Starting from the very first application, we are here to help guide you through the process so that you will always feel supported by your Dogtopia family.

Read through our franchisee testimonials to see how people like you, with the same passion and love for dogs, have grown their business, and check out our FAQ page for further franchisee details.